In the absence of intelligent communication, all that collaborators build in the name of the common good is the Tower of Babel. If that bothers you too, get in touch.

Toji Communication Consultancy helps organisations working in multistakeholder scenarios develop their narrative and communicate effectively with diverse stakeholders to pursue common goals.

The organisation was set up by the writer-designer duo of Shahana and Kaushik, who are also the Principal Consultants. Toji uses a transdisciplinary approach to help solve complex communication problems. The Principal Consultants lead the projects, roping in other domain experts on a need basis. It offers the following:

• Communication strategy
• Writing (reports, op-eds)
• 360-degree creative campaigns
• Graphic Design
• Digital design
• HTML mailers and newsletter
• Project documentation and case studies

Shahana Chaudhury

Principal Consultant, Content and Strategy

Shahana has been a marketing communication professional for over 30 years. She began her career as a copywriter in 1993, learning her trade at the top agencies in India, Ogilvy, Rediffusion DY&R, JWT, and Enterprise Nexus.

She moved to the development sector in 2006 as a communications consultant and worked on assignments related to issues ranging from AIDS to homelessness and livelihood. She also documented projects for international networks and technical support agencies like FHI (now FHI 360), DFID, and USAID. In her last formal role, she was the Head of Communications at Shakti Sustainable Energy Foundation, where she developed the brand and programme narratives.

Shahana can simplify complex information and push it creatively. Her writing straddles both the creative and technical spaces. She has twice won a commendation at the Commonwealth Short Story Competition. She offers pro bono writing and strategy support to organisations working on issues she holds dear: homelessness and inclusive cities.

Shahana earned her BA (Hons) degree in English literature from Jadavpur University, Kolkata.

Kaushik Saha

Principal Consultant, Design

Kaushik is an art director and graphic designer. He has more than 30 years of experience in designing brand communication across categories. Kaushik has led creative teams at agencies like FS Advertising, Ogilvy, McCann Erikson, and Cheil. His brand basket includes Milo, Chevrolet, Samsung, Kodak, Annapurna Atta, the World Gold Council, Microsoft, and Reebok.

Kaushik's skill as a designer is especially reflected in his ability to keep the big picture in focus. He is especially keen on editorial design. He is also an avid photographer who pursues documentary, street, and travel photography. His work has been published in National Geographic, The Times of India, and The Sunday Guardian.